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Government Affairs (National) Suite

An Exclusive Member Program

Company-level members of VMA are automatically members of the Printing Industries of America (PIA). PIA advocates a member-driven public policy agenda before Congress, the White House, and Federal agencies that benefits and protects America’s printing and graphic communications industry. PIA also seeks to raise the industry’s political visibility on Capitol Hill through grassroots advocacy, PIA’s Legislative Conference (held in even numbered years), and PrintPAC, the only political action committee dedicated solely to representing the political interests of the printing and graphic communications industry. Members are kept abreast of key legislative and political developments affecting the industry through PIA’s e-newsletter, imPRINT, which is published each week Congress is in

Labor Policy

The printing and graphic communications industry is committed to providing a safe and healthy working environment. Printing Industries of America encourages good working environments through the annual Best Workplace in the Americas awards the honor companies who value their employees and their welfare. Print provides good jobs to over 1 million Americans. The average production employee, typically without a college degree, earns on average $48,700 a year. Jobs in sales pay an average of $90,960, and administration jobs average $72,780
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Legislative Action Center

Thousands of bills are introduced each Congress. To help you keep track of legislation which will affect you, PIA tracks bills and posts alerts so that you can make your voice heard. Browse the bills we're watching by issue and enter your zip code to see where your legislators stand on the issues.
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Print in the Mix

Print in the Mix: A Clearinghouse of Research on Print Media Effectiveness brings together valuable information and research from a wide-range of credible sources on the role and effectiveness of print in the marketing media mix. Covering all areas of print, including direct mail, magazines, custom publishing, newspapers, and more, Print in the Mix’s concise facts and top-line research summaries demonstrate print’s effectiveness and role in generating return on investment -- alone and working synergistically with other media to drive results.
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The Print Council: For the Promotion of Printing and Print Media

The Print Council is a business development alliance dedicated to promoting the greater use of print media. Formed by leaders across the spectrum of the graphic arts industry, The Print Council's goal is to influence and promote the greater use of print media through education, awareness, market development, advocacy and research. To support this mission, The Print Council is funding a new website, Print in the Mix - A Clearinghouse of Research on Print Media Effectiveness. Print in the Mix is managed at Rochester Institute of Technology and supported by six universities from around the US and Canada.
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Tax Policy

Planning for the long term requires Printing Industries of America member companies to know what they tax burdens and incentives will be from year to year. Printers’ costs are rising more than printing prices leaving many firms in a precarious financial position. In 2008, the prices of health insurance, energy, and paper increased at more than twice the rate of inflation while print prices increased by just under two percent. At this time, it is crucial that Congress and the Administration refrain from increasing the tax burden on printing and graphic communications companies. With a number of important tax provisions set to expire in the coming years, it will be important for Congress to provide certainty for and ensure that businesses can continue to make investments to provide jobs and foster economic growth
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Postal Policy

Nearly half of all printed material enters the mailstream making the United States Postal Service (USPS) critical to the continued success of the printing and graphic communications industry. The “mailing economy” is comprised of multiple economic sectors, including: the U.S. Postal Service, key stakeholders (i.e., paper & forestry, printing & packaging, equipment manufacturers), and mail-intensive industry sectors (i.e., publishing, financial services, advertising, retail). In sum, it contributes nearly $9 billion annually in economic value—close to 9 percent of the nation’s GDP—and is responsible for providing approximately 9 million jobs. PIA works closely with USPS and other associations to ensure that mail continues to be cost effective, efficient, and user-friendly method of communication.
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Publications: imPRINT

Every week that Congress is in session, Printing Industries of America publishes the imPRINT e-newsletter. This member benefit features the latest updates about Printing Industries advocacy on behalf of the industry, updates on critical legislation, and updates on changes in the political scene. mPRINT also allows subscribers direct, easy access to Printing Industries of America’s online Legislative Action Center, where users may send an e-fax to Congress, submit an online Op-Ed or Letter to the Editor to local or national media, track key bills and legislation, and view detailed schedules for the U.S. Senate and U.S. House, including key committee actions. The online Legislative Action Center also provides contact information for federal and state lawmakers and executive branch agencies.
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Gerry Bonetto


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