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Digest Online
Program Manager: Laura Vargas + Editor: Noel Jeffrey   December 1, 2018
Happy Holidays and Happy New Year
Silos, Clouds, and Mailing »
Despite the prevalence of the mail in most people's lives, mailing itself has for years been difficult and confusing to many. The updating, correcting, and sorting of name and address lists are an even greater mystery. This may explain why this function has remained in a dark corner of the shop, removed, ignored, dismissed from, and not engaged with other aspects of the printing business. We talk of "silos" in the printing industry; nowhere is that more true than when it comes to mailing. It may very well be in a real silo. Yet, in many cases the outcome of this little siloed department has the greatest impact on the total cost of a mail piece. By Brian Euclide. MORE
 
 
SPOTLIGHT EVENT

SAT., JAN 26 • 5:30-11PM • OAKLAND
Feast on all-you-can-eat Dungeness crab. A fun night out socializing with old friends and meeting new friends. More reasons why you should join us for our crab feed:
  • Feast on all-you-can-eat crab along with bread, pasta, salad and house wine *Alternate meal of roasted chicken
  • Excellent opportunity to treat or reward employees and clients
  • Network with others in the industry
  • Enjoy an evening out with friends and family
  • Dance the night away with our DJ
  • Excellent raffle prizes
  • Bring your own wine! (no corkage fee!)
MORE

Andresen SF Moving to Burlingame »
Effective January 1, 2019, Andresen SF will be moving into its new 13,000 sq. ft. home in Burlingame. This expansion enables Andresen to increase and upgrade its printing equipment in every department, in addition to offering its clients a more accessible location. Andresen is a trusted provider of digital printing, large format printing, and related project management services for many Bay Area designers, agencies, and enterprise clients. For more information about Andresen or the new location please contact Ian Flynn, ian@andresensf.com.

Ricoh to acquire ColorGATE »
Ricoh Company, Ltd. has reached an agreement to buy ColorGATE Digital Output Solutions GmbH, a leading software provider in the printing industry with a specific competence in color management. This acquisition is designed to strengthen Ricoh's growing industrial printing business. The transfer of shares was scheduled to complete on November 30, 2018. Founded in 1997, ColorGATE based in Hannover, Germany, has been supporting the printing industry for over 20 years by providing software for the wide format and industrial printing sectors. MORE

Fujifilm Announces all-New J Press 750S »
FUJIFILM North America Corporation, Graphic Systems Division, announces that the third generation J Press 750S will be available in North America by year-end. This inkjet press generates 3,600 B2 sheets per hour, for both static and variable jobs, with a new maximum sheet size of 23" x 29.5" (585mm x 750mm). Known as 'Jet Press' outside of North America, this press takes the core technologies of the 720S and adopts the company's latest quality, productivity, and environmental enhancements. It features Dimatix Samba printheads along with a 6-up letter size imposition and increased speed, delivering double the sellable output over the previous version. It also reduces the overall footprint by 15 percent and energy consumption by 23 percent. MORE

335 Leading Corporations Remove Misleading 'Go Green' Claims »
At the annual meeting of Two Sides' Country Managers in London on 5th November, representatives from Europe, North America, South America, South Africa, Australia, and New Zealand determined to continue efforts to stop organizations making misleading, anti-print and paper messages in their customer communications. Since its inception, Two Sides' anti-greenwash campaign has investigated 921 organizations worldwide. Of these, over two-thirds were found to be using unsubstantiated claims regarding paper's impact on the environment, usually in breach of local advertising regulations. After being challenged by Two Sides, 335 organizations removed or changed their messaging. Please send any instances of greenwash to greenwash@twosides.info. MORE

EFI Connect To Offer Fast Track G7 Training and Certification »
As part of the annual EFI user's conference, EFI Connect in Las Vegas, January 24-25, Idealliance will offer G7 Training and Certification to individuals looking to become certified G7 Experts. The objective is to support the global print supply chain through G7 implementation, color management, and process control strategies, and global standard implementation to align EFI workflows, and all four-color output devices. Registration is now open for this two-day in-depth digital print training session online. MORE

SGP Elects Paul Glynn as Chair »
The Sustainable Green Printing Partnership (SGP), a leading authority in sustainable printing certifications for print manufacturers, has elected Paul Glynn, Manager of Materials Digital Technologies R&D of DesignTex as the Chairman of the Board of Directors. SGP has also elected new board members for 2019. The Sustainable Green Printing Partnership (SGP) certifies printing facilities' sustainability best practices. SGP advocates best practices and innovation among print community stakeholders, aligning the printing industry and its customers in the pursuit of a more accountable sustainable supply chain. MORE

The Numbers are In: Print is Thriving in the Digital Age »
The death of print has been predicted for decades, yet it continues to live, and some would even say thrive in the digital age. And it's up to printers and direct marketing firms to remind or educate our clients about the power of print. Ask a dozen people which they trust more—an email that appears to come from their bank or a physical letter from their bank. You're likely to have 12 people say the physical letter is more trustworthy. As I've said many times, when did you last hear of a phishing scam via direct mail? By Alan Sherman. MORE

RUNNING YOUR BUSINESS
The best articles from the industry delivered to your door.

Ruling on independent contractors leaves entrepreneurs in limbo
A recent court ruling on independent contractors will upend many businesses' operations.
Kevin Smith, San Gabriel Valley Tribune
IRS Announces 2019 Tax Rates, Standard Deduction Amounts And More
The IRS has announced the annual inflation adjustments for more than 60 tax provisions for the year 2019.
Kelly Phillips Erb, Forbes
Pregnancy Discrimination Is Rampant Inside America's Biggest Companies
Many pregnant women have been systematically sidelined in the workplace.
Natalie Kitroff and Jessica Silver-Greenberg, New York Times
Workers' compensation costs sink to five-year low
Savings are fueled in part by opioid reforms and fraud investigations.
Felicia Alvarez, Sacramento Business Journal

EVENTS & ACTIVITIES

THU., DEC 6 • 11AM-12PM • ONLINE
This hands-on training webinar will help printers comply with these critical workplace safety and environmental requirements. Once you sign up, we"ll send you a flash drive with materials to assist with these important regulatory requirements and, in the end, serve as the basis for a comprehensive, ongoing employee safety training program. This webinar will help you prevent the five most frequent citations in the graphic arts industry. Topics to be discussed are Injury and Illness Prevention Program, Hazardous Communication, Label & Safety Data Sheets, Lockout/tagout, and Proposition 65. MORE

EDUCATION & TRAINING
Get the latest offerings from VMA Education by clicking here. Classes are offered in graphic design, programming, web design and office productivity. Members get the discounted rate on all classes.

MON., DEC. 17 • 9AM-4PM • SACRAMENTO
Our introductory Programming training teaches the fundamentals of programming to students with little or no programming experience. We start from square one, showing how a simple line of code can produce output. Using examples and exercises, our training takes you from a complete newbie to a novice programmer in no time. Programming is an invaluable skill in today's job market. To teach you this skill, we've chosen the JavaScript language: an easy-to-use language that is commonly used to write everything from short scripts in web pages to full-blown web applications. MORE
 
UPCOMING VMA EVENTS
12/06 Management Webinar: Regulatory Compliance
01/26 Crab Fest 2019
For info, contact Laura Vargas
at laura@vma.bz or 415.489.7625.


ABOUT VMA
Visual Media Alliance (VMA) and VMA Education are nonprofit trade associations dedicated to providing a variety of benefits, money-saving programs and support for creative, web, media, marketing and print businesses in Northern California and Northern Nevada. See some of the benefits you can reap as a member below.


MEMBER BENEFITS

UPS Freight
Want to save BIG on shipping? Save up to 30% on international, air and ground shipping. Get the peace of mind that comes from using the carrier that delivers outstanding reliability, greater speed, more service, and innovative technology. UPS guarantees delivery of more packages around the world than anyone, and delivers more packages overnight on time in the US than any other carrier. Members receive a minimum 70% discount on LTL freight. For more details and access to the discount, contact VMA at 800.659.3363 or info@vma.bz for more details on how to access this program.


Shop Towels
Keep clean and comply with the environmental regulations through this program in VMA's Discount Suite. Get member discounts on shop towels, uniforms and industrial supplies. Our cleaning shop towel program offers printers competitive prices and state-of-the-art environmental compliance technology with Prudential Overall Supply. Key Benefits are savings—as low as 6 cents for shop towel cleaning depending on total weekly volume. Prudential Overall Supply is environmentally conscious and dedicated to providing VMA members with superior products and service. Please contact VMA at 800.659.3363 or info@vma.bz for more details on how to access this program.




NEED HELP FINDING A RESOURCE FOR YOUR BIG PROJECT?
VMAccess.org is the most comprehensive listing of creative, print, web and media resources available on the web. Companion edition to Visual Media Guide In Print, both showcase the business capabilities of VMA members.


GET THE MOST OUT OF YOUR VMA MEMBERSHIP
Take a look at what we have to offer in VMA Member Benefits and see if there is anything we can help you with.

Need more info? Please call us at 800.659.3363.
 
CHECK OUT YOUR PIA BENEFITS TOO
PIA
Members of Printing Industries of America, have access to all the members' only content on www.printing.org.
 
PREMIER SPONSORS
We appreciate the support of our Platinum Sponsors:

Canon Solutions America
Ray Morgan
Apple
Xerox
Kelly Paper
Spicer Paper
International Paper
 
Visual Media Alliance  |  Support for creative, web media, marketing and print businesses
665 Third Street, Suite 500, San Francisco, CA 94107  |  phone: 800.659.3363  |  fax: 800.824.1911  |  info@vma.bz 
Visual Media Alliance (VMA) and VMA Education are non-profit trade associations dedicated to providing a variety of benefits and money saving programs to creative, web, marketing and print businesses in Northern and Central California and Northern Nevada. Our purpose is to deliver what it takes to help our members become more successful and profitable in their businesses. To accomplish that goal, we provide personal and professional development programs for both owners and employees.

Education is the cornerstone of the programs we offer. Since it is business-centric education, it encompasses many formats including dinner meetings, management seminars and classes, webinars, conferences, and hands-on technical training. Our most popular programs, however, are our insurance services, offering the lowest group rates and tailored to the needs of our industry. Learn more about membership.
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