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Visual Media Alliance
APRIL 2019 Home | Events | Classes | Membership | Contact Us
Welcome to Mediawise, a publication from the Visual Media Alliance, for professionals who create and buy visual media. Each month, we'll be sending you news, tips and information that will enhance and broaden your knowledge of the field.
Members Save Up to
30% On Shipping
UPS is pleased to help VMA members save time and money through special services and shipping discounts. They put the power of logistics to work for you every day by providing speed, outstanding reliability, and technology tools so you can focus on your business—not your shipping. Whether you need a shipment to arrive the same day, the next day or in a few days, UPS will get your package there on time—guaranteed.
MEMBERSHIP INFO HERE »
Unlock Customer Obsession
New research from Forrester Consulting commissioned by Listrak uncovers critical gaps that most retail marketers make, preventing their ability to deliver business outcomes. 94% of retailers believe their company "embodies customer obsession" but only 18% of retailers report revenue growth from their customer-focused efforts. Why? Read the free study to learn how to hold your MarTech solutions accountable and to avoid making the same mistakes twice. Start seeing revenue growth in 2019.
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How to Apply AI to
Your Social Listening
AI is transforming social listening and analytics, but demystifying the technology and separating fact from fiction is a challenge. This free, practical guide will help in several ways including by aligning models to business needs with examples of how this data can be used in predictive analytics and explaining why "getting granular" matters. Read what these experts have to say and take control of your data and separate the meaningful signals from the noise.
READ IT HERE »
Is There Anything
Paper Can't Do?
While paper has been around for centuries, the "first technology" has continued to innovate right up to today. Take sustainability for example. A research group is on the verge of inventing re-printable paper. What about a wallpaper that only blocks a select set of frequencies used by wireless LANs and allows cellular phones and other radio waves to get through. But the most exciting developments come from medical diagnostics. By Mary Anne Hansan.
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Why Creating Great
Work Isn't Enough
What on earth is your agency's purpose? The agency of the future needs a clearly defined purpose in order to thrive, but so often agencies are great at communicating purpose for their clients, but not for themselves. Speaking on stage at SXSW, Emily Goldhill, who is the strategy lead for US ad agency Livity, said that creative agencies are now harder than ever before to distinguish themselves because their only purpose is to "create great work."
LEARN MORE HERE »
Visual Media Access
Is Invaluable Resource
VMAccess has provided an invaluable service to millions of buyers searching for printing and visual media industry product and services since 1999. The site helps folks find their next Printing, Design, Web or Marketing Firm with Visual Media Access online. And, the Product Guide contains information about our most popular products and services. It's a starting point for research and for learning more about the specialties offered by member companies. Check out the website.
MORE INFO HERE »
VMA SPONSORS
Canon Kelly Paper Spicer Paper
International Paper Ray Morgan
Visual Media Alliance 665 Third Street, Suite 500, San Francisco, CA 94107